2012 Recommendations

FACEBOOK:

- graphics : create new cover, id photo (example here)

- add tabs to the top for anything you'd like (menus, coupons, contest, you tube) (example here)

- organize photos to be more user-friendly and streamlined for your patrons.

- develop 'likes' (a marketing strategy - will explain over the phone)

- post weekly for the rest of the year (this will generate business for both restaurants, help develop a distinct identity for EACH location, yet provide a bridge for each location to be connected.  A possible platform for fun competition in the future)

 

BLOGSITES:

- make edits/changes to existing shenanigansdahlonega site i created

- create a blogsite for shenanigansgainesville

- purchase domain 'shenaniganspubs.com', connect both locations via one shenanigans landing page

 

WEBSTORE

- open and embed a wazala store into your blogsite

- set up back, admin end

- focus on promoting selling pre-pays for classes, products (books, etc.)

 

MONTHLY MAINTENANCE:   

- Once your sites (facebook, you tube, twitter, blog sites) are up and running it's all about maintaining them with a SPECIFIC, SEASONAL STRATEGY.  I'll create a monthly schedule in calendar form for each of your sites, keeping your marketing efforts steady, on theme, and reaching your target audience consistently.

- Google Analytics will be installed on each blog site, so we'll be able to see exactly where we're getting the most online traffic from (i.e. what promotions are working, how many visitors facebook, you tube, and twitter are each sending to shenaniganspubs.com)

- I will monitor and alert you any time a form is filled out on either shenanigans site

- I will provide you with a brief, monthly marketing report

 

COST BREAKDOWN:

$100  FACEBOOK

$1200  BLOGSITE x 3
$800 1 WEBSTORE that combines best selling items from 3 shops

$120  WEBSTORE CHARGES (july-december, wazala - webstore platform)

$480  MONTHLY MAINTENANCE x 6 months (july-december)

$50    PURCHASE / SET UP DOMAIN (outdooroutfittersdahloneg.com is available)

RECEIVE DISCOUNT, PAY AT ONCE:

$2750

-  275 (10% discount)

______

$2475

OR PAY MONTHLY

$2630 / 7 months (june-december) = $353.57